The film opens in a small theatre, where the management of the company Clinox A/S watches their latest advertising push for the red condom Ding Dong . Everyone is excited and expect that here has been really could become a big bestseller . But the day after optimism disappears , Consumer Council prohibits the new condom . It is election year and the government is afraid the color offensive . Meanwhile, a mysterious woman named Lucy Ferner goes towards Oslo . She represents a Hong Kong group that is looking for a place where they can develop their energy consuming cosmetics industries.

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