Since the 1960s, each presidential election has been an opportunity for the various parties in the running to present their campaign clips on French television. Sometimes overflowing with inventiveness, more often sober, even sad, and sometimes frankly of bad taste, they remain privileged witnesses of the political history of the country. By dissecting several recent or much older videos, José Bourgarel offers through this documentary a journey into an unknown microcosm, engaged in the realization of a most delicate exercise of communication and of which he unveils on this occasion all the workings.

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